Effective Date: December 20, 2023
Last Updated: December 26, 2025

1. Introduction

Development 360, Inc / DBA Rent 'n King (“Rent 'n King,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your choices regarding your information.

2. Information We Collect

2.1 Personal Information

We may collect personal information (information that can identify you), including:

  • Name
  • Email address, phone number, and mailing address
  • Account login details (if you create an account)
  • Rental and purchase history
  • Communications with us (calls, emails, texts, chat messages, contact forms)
  • Payment-related information (processed through secure third-party payment processors)

2.2 Payment Processing & Tokenization (Authorize.net)

We use Authorize.net to process payments. Rent 'n King does not store full credit card numbers on our servers. Authorize.net may use tokenization to securely store a card-on-file token that allows us to process future charges when authorized, such as:

  • Approved additional rental days or extensions
  • Delivery or add-on charges requested by you
  • Late fees, no-show fees, or other charges permitted under our rental/purchase terms
  • Damage or cleaning fees (when applicable)
  • Deposits or deposit adjustments (when applicable)

2.3 Non-Personal / Usage Information

We may also collect non-personal or usage information, including:

  • IP address, browser type, device type, and operating system
  • Pages visited, time spent on site, clicks, and referral sources
  • Approximate location based on IP address

3. How We Collect Information

3.1 Information You Provide Directly

We collect information when you:

  • Place a rental or purchase
  • Create an account
  • Request a reservation or quote
  • Subscribe to promotions or announcements
  • Contact customer support
  • Opt in to receive marketing emails or SMS/text messages

3.2 Information Collected Automatically

We collect information automatically through cookies, pixels, and similar technologies, including analytics and advertising tools.

4. How We Use Your Information

We may use your information to:

  • Process rentals, purchases, and payments
  • Provide customer service and support
  • Send order confirmations, delivery updates, and account-related notices
  • Send promotional emails and SMS/text messages (with opt-out options)
  • Improve our website, product offerings, and customer experience
  • Measure marketing performance and run advertising campaigns
  • Prevent fraud, protect our business, and secure our systems
  • Comply with legal and regulatory requirements

5. Cookies, Pixels, and Tracking Technologies

We use cookies, pixels, and similar technologies for:

  • Essential website functionality and security
  • Analytics and performance improvement (e.g., Google Analytics)
  • Advertising and marketing measurement (including retargeting and conversion tracking)

Advertising Pixels

Our website uses tracking technologies such as the Meta (Facebook) Pixel and Google tracking pixels. These tools may collect information about your interactions with our website to help us:

  • Measure advertising effectiveness
  • Show relevant ads on third-party platforms
  • Improve marketing campaigns

Your Choices

You can control cookies through your browser settings. You may also adjust ad personalization settings through Google and Meta/Facebook account controls. If you disable cookies, some site features may not function properly.

Do Not Track

Some browsers offer “Do Not Track” signals. Because there is no uniform standard for responding to these signals, we do not currently respond to them.

6. Text Messages (SMS)

6.1 Transactional Messages (Order Updates)

If you provide your phone number, we may send SMS/text messages related to your rentals, purchases, delivery updates, reservation changes, and customer support communications.

6.2 Marketing Messages (Announcements & Promotions)

If you opt in, we may send marketing texts such as new product announcements, promotions, and service updates.

  • Marketing texts are optional and not required to make a purchase.
  • Message frequency may vary.
  • Message and data rates may apply.

Opt Out: You can opt out of marketing texts at any time by replying STOP. For help, reply HELP or call us at (615) 815-6734.

7. Information Sharing

We do not sell your personal information.

We may share your information with trusted third parties only as necessary to operate our business, such as:

  • Payment processors (e.g., Authorize.net)
  • Marketing and analytics providers (e.g., Google, Meta/Facebook)
  • SMS/text and email service providers
  • Hosting and IT service providers
  • Delivery partners (as needed to fulfill orders or rentals)
  • Fraud prevention, security, and compliance providers

We may also disclose information:

  • To comply with laws, regulations, subpoenas, or legal processes
  • To enforce our policies and agreements
  • To protect the rights, property, and safety of Rent 'n King, our customers, or others
  • In connection with a business transaction such as a merger, acquisition, or asset sale

8. Data Retention

We retain personal information only as long as necessary for legitimate business purposes, including providing services, maintaining records, complying with legal requirements, resolving disputes, and enforcing agreements.

9. Your Choices & Rights

You may:

  • Opt out of promotional emails using the unsubscribe link
  • Opt out of marketing texts by replying STOP
  • Request access, correction, or deletion of your personal information by contacting us

Depending on your state of residence, you may have additional privacy rights under applicable laws. We will honor verified requests as required by law.

10. Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

11. Children’s Privacy

Our website is not directed to children under age 13, and we do not knowingly collect personal information from children.

12. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

14. Contact Us

If you have questions or requests related to privacy, contact us at:

Rent 'n King (Development 360, Inc)
Phone: (615) 815-6734
Address: 10296 Highway 46, Bon Aqua, TN 37025
Email: [add a privacy email address] (recommended: privacy@rentnking.com)